Wednesday, May 16, 2012

The Top 8 Reasons Exhibitors Need MTInsight's IMTS 2012 App


I just saw this mention of an MTSedu Webinar at Quality Magazine in an article by Genevieve Diesing, who is eMedia Editor for Quality Magazine:

"Of course, it’s never too early to start planning your trip to IMTS. Attend the MTSedu Webinar: The Top 8 Reasons Exhibitors Need MTInsight's IMTS 2012 App on Thursday, June 7, 2012 at 11 a.m. ET. The MTInsight team will show you eight reasons why the IMTS 2012 app will help exhibitors find customers and market your booth before, during, and after the show. The webinar will also include a live demo of the tools that will be available in the IMTS 2012 application."

The article does not list how to get an invitation, but here is some additional information on the top 8 reasons and who to reach out to in order to receive information on the webinar.
  1. Unlimited access to sell and market to more than 42,000 IMTS 2010 contacts!
    • Invite your 2010 leads back to your booth in 2012
    • Add your perfect prospects to your CRM today
  2. Unlimited access to sell and market to IMTS 2012 registrants – starting June 1
  3. Filter prospects by geography, industry, product interest, buying role, job function, and plant size to find your key customers
    • Target your marketing campaigns
    • Send leads to your sales teams and distributors now
  4. See what days your key customers are coming to IMTS 2012
    • Market the special events in your booth to visitors attending that day
    • Find out when the executives and engineers will be at IMTS
  5. Filter prospects by geography, industry, product interest, buying role, job function, and plant size to find your key customers
    • Target your marketing campaigns
    • Send leads to your sales teams and distributors now
  6. Compare your booth performance to other exhibitors in your pavilion, quadrant, building, and the whole show
    • Examine your booth traffic and leads in one place
    • See how your leads compared to those gathered in your pavilion
  7. Identify new opportunities – everyone who missed your booth in 2010 and post show 2012
    • Tell your 2010 opportunities why they must visit your booth in 2012
    • Sell to your opportunities all year long
  8. Pinpoint visitor traffic trends to amplify your booth's productivity
    • Help staff your booth with daily and hourly traffic analysis from 2010
    • Plan your booth events to maximize floor traffic and effectiveness
  9. Visualize never-before-seen data using state-of-the-art interactive tools
    • Create custom reports anytime, anyplace
    • Export what you need in Excel, PowerPoint, Word, PDF, HTML and CSV files
Each of those is a great reason to buy the IMTS 2012 app, but here’s the primary reason why I think MTInsight IMTS 2012 is a killer app.  If we were to ask every exhibitor at IMTS what they expected to get out of the show this year, it would be first sales and then leads. If you look at what sales are all about, it comes down to having the opportunity to show your product and/or service to a qualified customer. The MTInsight IMTS 2012 app helps you find qualified leads before, during, and after IMTS.

Don’t just take just my word for it; here is what Peter Eelman, AMT Vice President-Exhibitions & Communications says:  "MTInsight IMTS 2012 is the type of app that can pay for itself many times over — with just one extra sale. I would encourage all IMTS exhibitors to check out this app at MTInsight.org. We designed this app to help IMTS exhibitors have their best year ever at IMTS."
Also, Tom Snyder, AMT’s Exhibitions Sales Manager, thinks this is an app that can make a huge different for IMTS exhibitors. “I’ve been at AMT for 27 years and working with IMTS exhibitors for 22 years. I can think of no better investment for a successful IMTS than the MTInsight IMTS 2012 app.”

2012 One-Year Bundle - $1,650
2012 Two-Year Bundle - $2,250
Includes:
IMTS Lite ($200 value) - through May 31

Includes:
IMTS Lite ($200 value) - through May 31
One-year MTInsight subscription
Two-year MTInsight subscription
IMTS 2012 is your ONLY source for IMTS registration contacts. 

Visit www.mtinsight.org to learn more and subscribe. For questions, pricing, or to schedule a live demonstration contact Mark Kennedy (mkennedy@amtonline.org or 703-827-5220) or Kim Brown (kbrown@amtonline.org or 703-827-5223) today!